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Nation branding: Concepts, issues, practice

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  1. Gary Davies

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  1. Gary Davies
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Correspondence to Gary Davies.

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Davies, G. Nation branding: Concepts, issues, practice. J Brand Manag 16, 582–583 (2009). https://doi.org/10.1057/bm.2008.36

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  • DOI: https://doi.org/10.1057/bm.2008.36

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