Charles Fombrun
Charles Fombrun is Executive Director of the Reputation Institute (RI), a privately held research and advisory group that he founded in 1997. He is a graduate of Queen's University (Canada) and obtained his Ph.D. at Columbia University (NY) in 1980. He taught at The Wharton from 1979 to 1984 before moving to NYU's Stern School where he remained on the standing faculty for 17 years.
In 2001, Dr. Fombrun retired from NYU to devote himself to the RI's mission of advancing knowledge about corporate reputations, their measurement, valuation, and management. The RI regularly conducts research in 15 countries in collaboration and helps leading companies calibrate how they are perceived by their stakeholders. The results of the RI's annual studies are regularly featured in international publications such as The Wall Street Journal.
Dr. Fombrun is widely published in leading publications around the world. He has written six books, including Strategic Human Resource Management (Wiley & Sons, 1984), Turning Points: Creating Strategic Change in Corporations (McGraw-Hill, 1992), Reputation: Realizing Value from the Corporate Image (Harvard Business School Press, 1996), and The Advice Business: Models and Methods of Management Consulting (Prentice-Hall, 2003). His most recent book is Fame and Fortune: How Successful Companies Build Winning Reputations (Pearson-Financial Times, 2003), co-authored with Cees B.M. van Riel.
Dr. Fombrun has served on a variety of editorial boards, including Administrative Science Quarterly, Strategic Management Journal, Academy of Management Review, Academy of Management Journal, Human Resource Management, and Human Resource Planning. He is co-founder of the RI's peer-reviewed Corporate Reputation Review. He is a frequent commentator and columnist in the media, participant in executive programs, and regularly advises companies about reputation management and change.
