Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management

Corporate Reputation Review (2007) 10, 73–74. doi:10.1057/palgrave.crr.1550039

Cees B.M. van Riel and Charles J. Fombrun

Routledge, London and New York; ISBN 978-0415328265; 408pp; paperback, US$44.95

Guido Berens¹

¹RSM-Erasmus University

Palgrave Macmillan Journals