Paper
Journal of Digital Asset Management (2005) 1, 32–39; doi:10.1057/palgrave.dam.3640007
Software as a service: A look at the customer benefits
Bret Waters1
1eMotion, Inc., 282 Second Street, Suite 300, San Francisco, CA, 94105, USA, Tel: +1 415 546 2110, Fax: +1 415 546 2117, Email: bret@bretwaters.com
Abstract
This paper introduces readers to the concept of software as a service (SaaS) and helps them evaluate a business case for where to use SaaS in the enterprise. While the underlying concept behind SaaS — renting your business application as a service — is not new, changes in technology and the software landscape now make this model a viable and smart alternative to licensed software. By looking at the history of enterprise computing, the author illustrates why this new wave in computing models represents a natural evolution in technology. More importantly, by examining the hidden costs behind licensed software or the total cost of ownership, the author helps the reader better evaluate the trade-offs between licensed and hosted software.
Keywords:
SaaS, return on investment, ROI, hidden cost, total cost of ownership, licensed software, fast deployment, eMotion

