Interview
Journal of Digital Asset Management (2007) 3, 288–296. doi:10.1057/palgrave.dam.3650105
Interview with Eric Hoffert, Chairman of Versatility Software, Inc. and CEO of ShareMethods
Eric Hoffert1
Correspondence: Eric Hoffert, 349 Montrose Ave. South Orange NJ 07079, USA. E-mail: eric@versatility-inc.com
1serves as Chairman of Versatility Software, Inc., a digital media and collaborative content consultancy and as CEO of ShareMethods, an online document sharing and collaboration service. Previously, he was CTO of Magnifi, a digital asset management provider; Multimedia Communications Manager at Apple Computer and a Research Scientist at AT&T Bell Labs.
Abstract
It's the end of content as we know it. Content creation, content management and content sharing have previously been separate worlds. Now they are colliding and converging into a single collaborative experience and platform. Where have we come from and where are we going? What can we deliver on today and what problems still need to be solved. What are the new opportunities? This interview addresses those key questions in a conversation between Michael Moon, Managing Editor of the DAM Journal, and Eric Hoffert, Chairman Versatility Software, and CEO, ShareMethods.
Keywords:
Software-as-a-Service (SaaS), digital asset management service-oriented architecture (DAM SOA), rights-as-a-service, web services, social media, online office, Office 2.0, Web 2.0




