Interview
Journal of Digital Asset Management (2007) 3, 306–316. doi:10.1057/palgrave.dam.3650107
Interview with Julia Grinham, Commercial Director of Cogenz
Julia Grinham1
Correspondence: Julia Grinham, E-mail: julia@cogenz.com
1brings over ten years commercial experience in online publishing and information management to Cogenz. Julia started her career in sales and marketing at Reuters Plc (www.reuters.com), where her roles included launching the first web-based broker-research product into Asia, and managing two of Reuters' largest investment banking clients in London. In 2000 Julia joined the UK's leading local information site UpMyStreet (www.upmystreet.com) to head-up sales and business development, launching e-commerce and syndication business lines and growing advertising revenues. In 2003, she took on the role of Commercial Director to run UpMyStreet as a subsidiary of uSwitch (www.uswitch.com), re-launching the site, doubling the audience base and taking the business into profitability. Prior to joining Cogenz, Julia was Director of Consumer Markets at Hometrack Data Systems (http://www.hometrack.co.uk/), market leader in residential property information and valuations.
Abstract
Michael Moon interviews Julia Grinham, Commercial Director of Cogenz, a social bookmarking service for the enterprise.
Keywords:
social bookmarking, social media, taxonomy, metatag, silo, integration platform



