Correspondence: Scott Pellicone, VP Digital Publishing Business Development, Quebecor World Magazine Division, 150 East 42nd Street, 11th floor, New York, NY 10017, USA. Tel: +1 (212) 696 5574; Fax: +1 (212) 583 6589; E-mail: scott.pellicone@quebecorworld.com

¹Vice President, Digital Publishing Business Development for Quebecor World's Magazine Business. He is the lead member of the team developing breakthrough digital and technological solutions for magazine publishers in both manufacturing and revenue-generation opportunities. His responsibilities include market analysis, development of technology solutions and direct sales support to facilitate customer value and generate new business. He has over 20 years of experience in the printing business and specializes in operations, technology, general and financial management. Scott holds a BBA in Finance from the George Washington University.

Abstract

Michael Moon interviews Scott Pellicone of Quebecor World Magazine Division on their transition to a digital content management strategy, as their business expands across multiple channels.