Opinion Piece
Journal of Database Marketing & Customer Strategy Management (2007) 14, 143–145. doi:10.1057/palgrave.dbm.3250045
The Shop
Tim Phillips1
Correspondence: Tim Phillips, 29 Drysdale Street London N1 6ND, UK Tel: +44 020 7739 8830; e-mail: tim@timphillips.co.uk
1is one of the authors of Scoring Points: How Tesco Continues to Win Customer Loyalty, published by Kogan Page, £25, www.kogan-page.co.uk
