TABLE 6
FROM:
The importance of rewards in the management of multisponsor loyalty programmes
Pedro Reinares Lara and Jesús García de Madariaga
BACK TO ARTICLETable 6. Canonical correlation
| Function | Eigenvalue | % of variance | Accumulated % | Canonical correlation |
|---|---|---|---|---|
| 1 | 0.026* | 100.0 | 100.0 | 0.160 |
*The first discriminant canonical functions were used in the analysis.
