Content-type: text/application/x-research-info-systems

TY  - JOUR
AU  - Alreck, Pamela L
AU  - Settle, Robert B
TI  - Consumer reactions to online behavioural tracking and targeting
JA  - J Database Mark Cust Strategy Manag
PY  - 2007/12/10/online
VL  - 15
IS  - 1
SP  - 11
EP  - 23
PB  - Palgrave Macmillan Ltd
SN  - 1741-2439
UR  - http://dx.doi.org/10.1057/palgrave.dbm.3250069
ER  -