Content-type: text/application/x-research-info-systems

TY  - JOUR
AU  - Forbes, Thayne
TI  - Valuing customers
JA  - J Database Mark Cust Strategy Manag
PY  - 2008/01/07/online
VL  - 15
IS  - 1
SP  - 4
EP  - 10
PB  - Palgrave Macmillan Ltd
SN  - 1741-2439
UR  - http://dx.doi.org/10.1057/palgrave.dbm.3250071
ER  -