Content-type: text/application/x-research-info-systems TY - JOUR AU - Sargeant, A AU - Jay, Elaine AU - Lee, Stephen TI - The true cost of fundraising: Should donors care? JA - J Direct Data Digit Mark Pract PY - 0000///print VL - 9 IS - 4 SP - 340 EP - 353 PB - Palgrave Macmillan Ltd SN - 1746-0166 UR - http://dx.doi.org/10.1057/dddmp.2008.5 ER -