Content-type: text/application/x-research-info-systems TY - JOUR AU - Boothby, Kate TI - VisitScotland campaign: Climbing the ladder [mdash] The IDM Business Performance Awards 2006, Highly Commended JA - J Direct Data Digit Mark Pract PY - 0000///print VL - 9 IS - 4 SP - 371 EP - 382 PB - Palgrave Macmillan Ltd SN - 1746-0166 UR - http://dx.doi.org/10.1057/dddmp.2008.6 ER -