European Management Review

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Missing the starting gun: de alio entry order in new markets, inertia and real option capabilities

Marco S Giarratana

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Figure 1.

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Entry order distribution of de alio entrants in Security Software. Y axis number of firms entered, X axis year lags from 1989, year of industry inception. The graph shows the dynamics of de alio firm entry in SSI since the industry inception. The most populated cohorts are the 1996 (8-year lags) and the 1998 (10-year lags).

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