Content-type: text/application/x-research-info-systems TY - JOUR AU - Varlander, Sara TI - The interplay of reificative and participative processes of customer knowledge creation: An exploratory study of commercial lending JA - J Financ Serv Mark PY - 0000///print VL - 12 IS - 4 SP - 287 EP - 298 PB - Palgrave Macmillan Ltd SN - 1363-0539 UR - http://dx.doi.org/10.1057/palgrave.fsm.4760082 ER -