TABLE OF CONTENTS
Volume 13, Issue 4 (March 2009)
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Editorial
Editorial
Tina Harrison Editor
J Financ Serv Mark 13: 269-272; doi:10.1057/fsm.2008.31
Original Articles
Cognitive drivers of suboptimal financial decisions: Implications for financial literacy campaigns
Hooman Estelami
J Financ Serv Mark 13: 273-283; doi:10.1057/fsm.2008.24
Exploring the adoption of a service innovation: A study of Internet banking adopters and non-adopters
Sena Ozdemir and Paul Trott
J Financ Serv Mark 13: 284-299; doi:10.1057/fsm.2008.25
The market structure effects of commercial bank entry into underwriting: Evidence from the league tables
George J Papaioannou
J Financ Serv Mark 13: 300-316; doi:10.1057/fsm.2008.30
The impact of internal marketing on the perception of service quality in retail banking: A Ghanaian case
Robert Ankomah Opoku, Nana Atuobi-Yiadom, Cathryn Serwaah Chong and Russell Abratt
J Financ Serv Mark 13: 317-329; doi:10.1057/fsm.2008.26
Understanding customers' revealed satisfaction preferences: An order probit model for credit unions
Gustavo Barboza and Kevin Roth
J Financ Serv Mark 13: 330-344; doi:10.1057/fsm.2008.27
Practice Articles
The application of a Planned Economy Country Risk Model to the assessment of market entry into the Chinese banking sector
Susan Carpenter and Michael Vellat
J Financ Serv Mark 13: 345-356; doi:10.1057/fsm.2008.28
The riches of relevance
Yolanda Noble
J Financ Serv Mark 13: 357-363; doi:10.1057/fsm.2008.29
