Correspondence: Timothy Mann, Babson College, Babson Park, MA 2457, USA. Phone: +1 781 239 4218; Fax: +1 781 239 5535; E-mail: mann@babson.edu or mann.t@neu.edu

¹until recently served as the Dean of Student Affairs at Babson College. He holds a B.A. in Public Administration from the University of Windsor in Ontario, Canada and an M.S. in College Student Personnel from Northeastern University in Boston, MA. He is currently a Ph.D. candidate in the Law, Policy and Society program at Northeastern University.

Received 3 March 2007; Revised 3 March 2007.

Abstract

This paper provides senior leadership teams with a body of literature that will guide the development of fund-raising strategy and provides an interdisciplinary context for understanding donor motives. Consideration of these theoretical foundations can help shape the fund-raising philosophy of the institution. These perspectives also have practical implications on the interactions between the College and its alumni including how the College communicates with alumni or how donors are recognized for their generosity.