Article

Journal of International Business Studies (2007) 38, 231–258. doi:10.1057/palgrave.jibs.8400265

What we talk about when we talk about 'global mindset': Managerial cognition in multinational corporations

Orly Levy1, Schon Beechler2, Sully Taylor3 and Nakiye A Boyacigiller4

  1. 1Culture Crossing Consulting, Tel Aviv, Israel
  2. 2Duke Corporate Education, New York, NY, USA
  3. 3School of Business Administration, Portland State University, Portland, OR, USA
  4. 4Faculty of Management, Sabanci University, Istanbul, Turkey

Correspondence: Orly Levy, Culture Crossing Consulting, 47 Mazze Street, Tel Aviv 65788, Israel. Tel: +972 54 337 517; Fax: +972 3 566 9026; E-mail: olevy43@netvision.net.il

Received 17 November 2003; Revised 8 June 2006; Accepted 11 July 2006.

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Abstract

Recent developments in the global economy and in multinational corporations have placed significant emphasis on the cognitive orientations of managers, giving rise to a number of concepts such as 'global mindset' that are presumed to be associated with the effective management of multinational corporations. This paper reviews the literature on global mindset and clarifies some of the conceptual confusion surrounding the construct. We identify common themes across writers, suggesting that the majority of studies fall into one of three research perspectives: cultural, strategic, and multidimensional. We also identify two constructs from the social sciences – cosmopolitanism and cognitive complexity – that underlie the perspectives found in the literature. We then use these two constructs to develop an integrative theoretical framework of global mindset. We then provide a critical assessment of the field of global mindset and suggest directions for future theoretical and empirical research.

Keywords:

global mindset, managerial cognition, competitiveness

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