Research Note

Journal of International Business Studies (2009) 40, 1228–1238; doi:10.1057/jibs.2008.69

Born global or born regional? Evidence from an exploratory study in the Costa Rican software industry

Luis E Lopez1, Sumit K Kundu2 and Luciano Ciravegna1,3

  1. 1INCAE, Graduate School of Business, Alajuela, Costa Rica
  2. 2College of Business Administration, Florida International University, Miami, USA
  3. 3London School of Economics, London UK

Correspondence: SK Kundu, International Business, College of Business Administration, Florida International University, 345B Ryder Business Building, 11200 SW 8 Street, Miami, FL 33199 USA. Tel: +1 305 348 3251; Fax: +1 305 348 6146; E-mail: kundus@fiu.edu

Received 23 August 2007; Revised 27 November 2007; Accepted 13 December 2007; Published online 30 October 2008.

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Abstract

This paper provides empirical evidence about born-global firms in the software industry of a small developing country with an open economy: Costa Rica. The paper is based on data collected through interviews with CEOs or founders of 40 Costa Rican software companies. Findings show that there are few born-global firms among Costa Rican software providers. We find that most companies followed a gradual approach to internationalization, and they did not export immediately upon birth. A careful analysis of firms that exported soon after they were born reveals that most firms are actually "born regional."

Keywords:

regional strategy or strategies, multinational corporations (MNCs) and enterprises (MNEs), management, entrepreneurship in emerging markets, software

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Born global or born regional? Evidence from an exploratory study in the Costa Rican software industry

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