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Big data: extending the business strategy toolbox

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Notes

  1. These are also known as platforms in information economics (see Rochet and Tirole, 2003).

References

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Authors and Affiliations

  1. Center for Information Systems Research (CISR), MIT Sloan School of Management, Cambridge, USA

    Stephanie L Woerner & Barbara H Wixom

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  1. Stephanie L Woerner
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  2. Barbara H Wixom
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Woerner, S., Wixom, B. Big data: extending the business strategy toolbox. J Inf Technol 30, 60–62 (2015). https://doi.org/10.1057/jit.2014.31

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