INSTRUCTIONS FOR AUTHORS

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Type of submissions

The Journal's Editors and Editorial Board particularly welcome submissions which present case study material, new approaches, techniques, empirical research or conceptual papers.

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Submissions for papers

All submissions to Journal of Medical Marketing should be made online at http://jmm.msubmit.net. Please read the instructions given on the web submission site carefully before commencing your submission.

We welcome short questions or inquiries about the appropriateness of manuscripts for Journal of Medical Marketing. Please send inquiries to the Publishing Manager Neil Henderson at n.henderson@palgrave.com.

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Format of submissions

Contributions should be between 2,000 and 5,000 words in length. All submissions should be typewritten and double spaced.

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Abstract and keywords

All articles should be accompanied by a short abstract outlining the paper's aims and subject matter.

All articles should be accompanied by up to six keywords.

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Description of author(s)

All articles and papers should be accompanied by a short (about 80 words) description of the author(s) and, if appropriate, the organization of which he or she is a member.

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General guidelines

Authors should not seek to use the Journal as a vehicle for marketing any specific product or service.

Papers should be written in the third person and authors should avoid the use of personal pronouns, slang and any other language which is not in keeping with the professional and academic style of the Journal.

All acronyms such as titles of organisations etc. should be written out first in full and thereafter in their initials.

Authors must ensure that references to named people and/or organisations are accurate, not racist or sexist and without libellous implications.

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References

Papers should be supported by references. These should be set out in accordance with the Vancouver style - that is, they should be referred to by number in the text and set out in full at the end of the text in the style shown in the following examples. If the same reference is used more than once it should not be listed multiple times at the end of the text with different numbers used in the text each time, rather the number of the first referral should be used throughout.

  • References to journals:

    Topell, S. & Glockshuber, R. (2002). Circular permutation of the green fluorescent protein. Methods Mol. Biol. 183, 31-48.

  • References to books and monographs:

    Scwartz, E. & Benz, E.J. (1995). Thalassemia syndromes, in Hoffman, R., Benz, E.J. & Shattil, S.J. et al. (eds.), Hematology; Basic Principles and Practice, Churchill Livingston, New York, NY, pp. 586-610.

  • References to a paper 'in the press':

    References to a paper 'in the press' are permissible provided that the paper has been accepted for publication.

    Example:

    Smith, A. & Jones, D. (Year). Analysis and comparison of metabolic pathway databases, J. Immunol, In press.

  • References to websites and online databases:

    References to websites and online databases should give authors if known, title of cited page, URL in full, who the site is maintained by, and date page was accessed.

    Example:

    Washington University BLAST Archives, http://tigrblast.tigr.org/tgi/, Washington University, Accessed 1st Jan 2003.

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Photographs, illustrations and figures

Photographs and illustrations supporting articles and papers should be submitted where appropriate. Photographs should be good quality positives, printed from the original negatives and preferably in black and white only. Figures and other line illustrations should be submitted in good quality originals and a copy of the data should also be included.

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Review procedure

All contributions sent to the Publisher, whether they are invited or not, must bear the author's full name and address, even if this is not for publication. Contributions, whether published pseudonymously or not, are accepted on the strict understanding that the author is responsible for the accuracy of all opinion, technical comment, factual report, data, figures, illustrations and photographs. Publication does not necessarily imply that these are the opinions of the Editorial Board, Editors or the Publisher, nor does the Board, Editors or Publishers accept any liability for the accuracy of such comment, report and other technical and factual information. The Publisher will, however, strive to ensure that all opinion, comments, reports, data, figures, illustrations and photographs are accurate, insofar as it is within its abilities to do so. The Publisher reserves the right to edit, abridge or omit material submitted for publication.

All articles submitted for publication will be subject to a double-blind refereeing procedure.

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Authors are responsible for obtaining permission from copyright holders for reproducing through any medium of communication those illustrations, tables, figures or lengthy quotations previously published elsewhere. Add your acknowledgements to the typescript, preferably in the form of an "Acknowledgements" section at the end of the paper. Credit the source and copyright of photographs or figures in the accompanying captions.

The journal's policy is to own copyright in all contributions. Before publication, authors assign copyright to the Publishers, but retain their right to republish this material in other works written or edited by themselves, subject to full acknowledgement of the original source of publication.

The journal mandates the Copyright Clearance Center in the USA and the Copyright Licensing Agency in the UK to offer centralised licensing arrangements for photocopying in their respective territories.

No contribution will be accepted which has been published elsewhere, unless it is expressly invited or agreed by the Publisher.

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Accurate reproduction

All reasonable efforts are made to ensure accurate reproduction of text, photographs and illustrations. The Publisher does not accept responsibility for mistakes, be they editorial or typographical, nor for consequences resulting from them.

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Offprints and free copies

Authors will be given the opportunity to purchase offprints of their paper once typesetting has been finalised. The Publishers will send first-named authors up to three free copies of the issue containing their paper.