Book Review
Journal of Medical Marketing (2000) 1, 87; doi:10.1057/palgrave.jmm.5040011
R&D Strategies in the Medical Device and Diagnostics Industry
Duncan Fatz
PJB Publications, Richmond, Surrey, www.pjbpubs.com; March 1999; Clinicia Reports Ref. CBS797; 145 pp; £750
Hugh McNaught
