Content-type: text/application/x-research-info-systems TY - JOUR AU - Bhangale, Vijay TI - Pharma marketing in India: Opportunities, challenges and the way forward JA - J Med Market PY - 0000///print VL - 8 IS - 3 SP - 205 EP - 210 PB - Palgrave Macmillan Ltd SN - 1745-7904 UR - http://dx.doi.org/10.1057/palgrave.jmm.5050121 ER -