Content-type: text/application/x-research-info-systems TY - JOUR AU - Neri, A TI - The planning of marketing strategies in consumer credit: an approach based on graphical chain models for ordinal variables JA - J Oper Res Soc PY - 2001/08/24/print VL - 52 IS - 9 SP - 1034 EP - 1044 PB - Palgrave Publishers Ltd SN - 0160-5682 UR - http://dx.doi.org/10.1057/palgrave.jors.2601177 ER -