TABLE 1
FROM:
Stuff or love? How metaphors direct our efforts to manage knowledge in organisations
Daniel G Andriessen
BACK TO ARTICLETable 1. Entailments of the CAPITAL metaphor
 Capital is valuable and important |
| Capital is an asset for the future and not an expenditure |
| Capital can be invested in |
| Capital can be capitalised |
| Capital itself can be invested |
| Capital allows for a return |
| Capital resonates with managers and CFOs |
| Having more capital is better |
| Capital can be owned |
| Capital can be valued financially |
| Capital often appears on the balance sheet |
| Capital is additive (1+1=2) |
| Capital is a stock |
| Capital can and must be measured and managed |
