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This article [doi:10.1057/palgrave.jibs.8400410] has been cited in the following papers, taken from those publishers and societies that are participating in CrossRef's forward-linking service. The number of citations from this service is usually lower than citation numbers from databases that include more journals.

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  1. EISSN: 00000000 ISSN: 02651335

    International Marketing Review

    A cultural paradox in authority-based advertising

    Jae Min Jung, Kawpong Polyorat, James J. Kellaris

    26 (6), 2009, p.601

    doi:10.1108/02651330911001314

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