TABLE OF CONTENTS
Volume 4, Issue 1 (February 2008)
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Editorial
Place branding: Is it marketing, or isn't it? FREE
Simon Anholt Managing Editor
Place Brand Public Dipl 4: 1-6; doi:10.1057/palgrave.pb.6000088
Preface to Special Issue Papers
Preface to Special Issue Papers FREE
Brenda Parkerson Special Issue Editor
Place Brand Public Dipl 4: 7; doi:10.1057/palgrave.pb.6000087
Special Issue Papers
The re-branding imperative for the Western Australian Pilbara region: Status quo to transformative cultural interpretations of local housing and settlement for a competitive geo-regional identity FREE
Helen Singleton and Fiona Haslam McKenzie
Place Brand Public Dipl 4: 8-28; doi:10.1057/palgrave.pb.6000071
Creative dimensions for branding and regeneration: Overcoming negative perceptions of a city FREE
Myfanwy Trueman, Diana Cook and Nelarine Cornelius
Place Brand Public Dipl 4: 29-44; doi:10.1057/palgrave.pb.6000073
Papers
Place branding and the representation of people at work: Exploring issues of tourism imagery and migrant labour in the Republic of Ireland FREE
Tom Baum, Niamh Hearns and Frances Devine
Place Brand Public Dipl 4: 45-60; doi:10.1057/palgrave.pb.6000083
An analysis of terminology use in place branding FREE
Sonya Hanna and Jennifer Rowley
Place Brand Public Dipl 4: 61-75; doi:10.1057/palgrave.pb.6000084
The children's city — The transition from a negative to a positive city image FREE
Ram Herstein and Eugene D Jaffe
Place Brand Public Dipl 4: 76-84; doi:10.1057/palgrave.pb.6000082
