TABLE OF CONTENTS

Volume 4, Issue 4 (November 2008)

Special Issue: National Image Management in Asia
Guest Editor: Jian Wang

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Editorial

'Nation Branding' in Asia

Simon Anholt

Place Brand Public Dipl 4: 265-269; doi:10.1057/pb.2008.22

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Guest Editorial

Guest Editorial FREE

Jian Wang

Place Brand Public Dipl 4: 270-271; doi:10.1057/pb.2008.23

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Papers

Cognitive categorisation and routes of national reputation formation: US opinion leaders' views on South Korea

Suman Lee, Elizabeth L Toth and Hochang Shin

Place Brand Public Dipl 4: 272-286; doi:10.1057/pb.2008.17

Reimagining Singapore as a creative nation: The politics of place branding

Can-Seng Ooi

Place Brand Public Dipl 4: 287-302; doi:10.1057/pb.2008.18

Making sense of the changes in China's public diplomacy: Direction of information flow and messages

Juyan Zhang

Place Brand Public Dipl 4: 303-316; doi:10.1057/pb.2008.19

Rhetoric in hostile diplomatic situations: A case study of Iranian President Mahmoud Ahmadinejad's rhetoric during his 2007 US visit

Vidhi Chaudhri and Jeremy P Fyke

Place Brand Public Dipl 4: 317-330; doi:10.1057/pb.2008.20

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Case Note

The role of internal stakeholders in destination branding: Observations from Kerala Tourism

Smitha Vasudevan

Place Brand Public Dipl 4: 331-335; doi:10.1057/pb.2008.24

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Essay

US public diplomacy in the Asia Pacific: Opportunities and challenges in a time of transition

Sarah Ellen Graham

Place Brand Public Dipl 4: 336-356; doi:10.1057/pb.2008.21