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Changing revenue management and marketing using a new customer life cycle system

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Journal of Revenue and Pricing Management Aims and scope

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Correspondence to Steven Pinchuk.

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Pinchuk, S. Changing revenue management and marketing using a new customer life cycle system. J Revenue Pricing Manag 8, 109–111 (2009). https://doi.org/10.1057/rpm.2008.52

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  • DOI: https://doi.org/10.1057/rpm.2008.52

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