Futures
Journal of Revenue and Pricing Management (2009) 8, 467–468; doi:10.1057/rpm.2009.1; published online 27 February 2009
The future of a la carte pricing in the airline industry
Scott D Nason1
Correspondence: Scott D. Nason, 4333 Amon Carter Blvd., Fort Worth, TX 76155, USA
1is Vice President – Revenue Management at American Airlines, where he has worked for the past 28 years. He has previously been the VP IT/CIO for the airline, as well as VP – Operations Planning and Performance. He has a BS in Economics and History from the University of California and a SM from MIT in Transportation Systems Analysis.
Received 20 October 2008; Revised 20 October 2008; Published online 27 February 2009.
Abstract
Separate charges or fees for various airline products and services have become commonplace in the past few years. This short paper discusses some of the whys and wherefores, and makes some predictions about their future in the industry.
Keywords:
a la carte pricing
